Protecting Intellectual Property in a Global Environment
نویسنده
چکیده
Protecting IP in the new global environment requires new information, new thinking and new strategies. While experienced legal counsel should always be sought when making global IP decisions, engineering, marketing, and sales people with limited experience in global IP protection often become involved in such decisions and therefore need to be familiar with key global IP issues. Here, we present these decision makers with some of the background they need to both protect their IP and also to realistically assess the global IP environment into which they are venturing. 2
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